AI Insights · Timothy · April 2024
Q1 2024 Snapshot: Top Film & Television Android Apps in Latin America
An overview of the top 5 Film & Television Android apps in Latin America for Q1 2024, showing downloads and user engagement trends. Insights provided by Sensor Tower.
Latin America's Android users have shown varied engagement with the top Film & Television applications in the first quarter of 2024. Here's a brief look into how these apps have performed, with data sourced from Sensor Tower.
Max: Stream HBO, TV, & Movies saw a surge in downloads, starting at 538K and peaking at 4.2M in the second week. Weekly active users followed a robust upward trend, from 398K to an impressive 8.3M. Revenue also saw a steady increase, starting at $7.5K and reaching $423K towards the end of the quarter.
Netflix, despite not generating revenue in this period, maintained a consistent download rate, with numbers fluctuating between 578K and 779K. Weekly active users showed a slight decline over the quarter, starting at 44.7M and ending at 40.8M.
ViX: TV, Deportes y Noticias experienced a peak in downloads at 1.1M in mid-February, which then normalized to around 463K by the end of March. Weekly active users peaked at 6.8M and slightly decreased to 6M. Revenue trends were relatively stable, with a slight dip to $122K after reaching a high of $154K in mid-January.
Pluto TV: Watch Movies & TV showed a steady download count, maintaining above the 480K mark throughout the quarter. Weekly active users saw a marginal decrease from 3.3M to 2.7M, indicating consistent engagement with the platform.
Lastly, Disney+ saw its downloads ranging from 361K to 587K. The platform's weekly active users started strong at 7.7M, dipped mid-quarter to around 6M, and rebounded to 7M by the quarter's end. Revenue figures were also on a rollercoaster, starting at $368K, dipping to $414K, and settling at $417K in the last week.
For more detailed insights on the performance of Film & Television apps, visit Sensor Tower.